https://www.designsesame.net/blog daily 0.75 2024-02-02 https://www.designsesame.net/blog/1o7db4j5wwu8yz6t33o34ai70kw6jh monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/8098e111-d9c9-4750-a19d-29c34f07f3e9/DSP011-LindseyFaucette-LeoBirth-171031-14.jpg BLOG - What to do with your photographs?? ① Greeting cards - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/9b10c98b-f673-4878-82df-5f4e4393fbe9/2017-10-31-13.55.13-Card-sm.jpg BLOG - What to do with your photographs?? ① Greeting cards - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706912992270-VSTZHBLE1ZQSCF4ZYUD5/LF001-Mockup.jpg BLOG - What to do with your photographs?? ① Greeting cards - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.designsesame.net/blog/wme7f55wck36ttzfni2tejkuzodptn monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706912376394-QIGDICU4GUSXVHFFK3Z5/DSP005-Rice-MarinaBDay-170923-23.jpg BLOG - Girls just wanna have fun! https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706912376581-XYHMKXY63CMJRPGM0C4N/DSP005-Rice-MarinaBDay-170923-43.jpg BLOG - Girls just wanna have fun! https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706912377292-I8K99586OW36VV7QG7JN/DSP005-Rice-MarinaBDay-170923-61.jpg BLOG - Girls just wanna have fun! https://www.designsesame.net/blog/blog-post-title-three-6dp5y monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911880884-32LO3FQAMJ78JDHCVHGP/Photo+Sep+13%2C+12+32+51+PM.jpg BLOG - Why is a graphic designer doing photography?? https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911880677-73SLK7TNOVXRLO3W1DHC/Photo+Nov+16%2C+7+15+50+PM.jpg BLOG - Why is a graphic designer doing photography?? https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911877860-J2JX928Q0AB24PKBXO70/DSP004-Dina-1.jpg BLOG - Why is a graphic designer doing photography?? https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911877912-9UJU0Z4ZRO8JOSTXBDH4/DSP008%2610-Einarssons-MiniSession-171104--22.jpg BLOG - Why is a graphic designer doing photography?? https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911879172-5JXFC9TH67OS80N7DNXS/DSP009-JoyceTseng-MiniSession-171104-6-2.jpg BLOG - Why is a graphic designer doing photography?? https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706911879222-X2L8BQHY7AS0COAL4PM4/Photo+Aug+26%2C+11+47+41+AM.jpg BLOG - Why is a graphic designer doing photography?? https://www.designsesame.net/blog/blog-post-title-two-xa33b monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706910416495-35WXF364L70HM4VPJYZR/DSP001-Faucette-Maternity-3-SQ.jpg BLOG - Maternity photo session! https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706910417376-6ZFF8A805924FOTJRN59/DSP001-Faucette-Maternity-SQ.jpg BLOG - Maternity photo session! https://www.designsesame.net/blog/blog-post-title-four-h4hgj monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706836297356-Q45301RNC3LMRV0GE122/Macbook.jpg BLOG - A Gearhead of me… - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/04de4785-4275-4160-851c-08a8d0e83556/Q-768x768.jpg BLOG - A Gearhead of me… - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.designsesame.net/blog/blog-post-title-one-d7lw2 monthly 0.5 2024-02-02 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/25753f5f-c0a4-4957-9072-0173a6950e96/_PTX1335.jpg BLOG - Having a website is not enough—the importance of social presence - Make it stand out My client Kazuko’s Matcha Pound Cake recipe! https://www.designsesame.net/blog/category/Photography monthly 0.5 https://www.designsesame.net/blog/category/Social+Media monthly 0.5 https://www.designsesame.net/blog/category/Craft monthly 0.5 https://www.designsesame.net/blog/category/Little+Things monthly 0.5 https://www.designsesame.net/blog/category/Graphic+Design monthly 0.5 https://www.designsesame.net/blog/category/Marketing monthly 0.5 https://www.designsesame.net/blog/category/Tips monthly 0.5 https://www.designsesame.net/about daily 0.75 2025-08-28 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/c5446e8c-e329-4c52-88e5-71aaba775bcc/Litsko-Aikido.jpg ME - Make it stand out I started practicing Aikido in the summer of 2024, and I have fallen in love with it! Ask me why :) https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/af6cabd4-1e4d-4d9d-972e-b9f0b3c60300/IMG_1636.jpg ME - My latest obsession: dollhouse making I’ve been working on this dollhouse since 2021 ^^; It’s an open-ended project, for I keep changing the floor plan, updating the staircase as my skills improve, etc., but it’s getting closer to completion—and it’s looking pretty sweet, if I say so myself! https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/9a19f348-4e31-4fb8-8cb7-38b6d6847f68/2024-LitsProfile-2.jpg ME - This is my little guy trying to interfere with my photoshoot. Hi! I'm from the land of ninjas and kawaii. I studied design in the Carson era, and I'm still a design nerd after all these years. https://images.squarespace-cdn.com/content/v1/5ce435d6bea1ed00016ba287/1558964652247-5MWXNMFZVOPGE4TY6U2Q/MHeiderich_ReflexionenZwei-05-copy.jpg ME https://www.designsesame.net/work daily 1.0 2025-09-27 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/c9865c42-e0c1-43d7-9a72-9de1af222512/DesignSesame-PullingThreads-V-Sq.png DESIGN - Make it stand out Pulling Threads Branding >> https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1597452270641-I57T0TTS76L7HT48SWU7/DesignSesame-CuestaCollege-InstaStory-Sq.jpg DESIGN Cuesta College Collateral >> https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/d2621d00-cc4d-4094-901c-a141425b2842/Ford_logo_flat.jpg DESIGN Ford Motor Company >> https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/863f0eed-059f-4e08-9215-350155fd3ee2/DesignSesame-LeftMainREI-Cover-Sq.png DESIGN - Make it stand out Left Main REI Rebranding >> https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/44efb9c2-694f-469d-9c09-b30ac41f57c7/DesignSesame-GirlsHackIt-1.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/b3e5ef0e-3e3f-4841-b0c4-6906f03ae4e2/DesignSesame-KaiHawaiianKitchen-Packaging.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1597439632176-Y0AVQUHADU9AXB90Q2J5/DesignSesame-CuestaCollege-Monarch-Logo-Sq.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1600540731764-OT6LRL5GXF7B82514ZEG/DesignSesame-AutoTrader.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1599600393224-K84FVPD8MZERNRF4BI3N/DesignSesame-UPSStore-Sq.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1600470592623-RF7545C1XR9JPCUS5OW2/DesignSesame-ImplantRecycling-Tradeshow.jpg DESIGN 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https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/0107be82-ae18-403f-ac8e-4639bd311410/CindyF.jpeg DESIGN https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/a85b650e-d161-4ea4-95a6-0b0e4a3479b5/DesignSesame-AikidoOfSanDiego-Brochure-Sq.jpg DESIGN https://www.designsesame.net/illustration daily 0.75 2024-04-16 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/79684897-e2ca-4d7d-aeb3-faab582d65f8/DesignSesame-LionsRoar-AdaLimon.png ILLUSTRATION Photo & Illustration Collage for Lion's Roar Magazine https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/38e226e2-2e0f-44c1-9c9e-fa95d89172af/Cacti.png ILLUSTRATION Assorted cacti illustration for a brochure https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1e99e9af-0d4d-4989-8afc-3e79efdf5b1c/DesignSesame-LionsRoar-Breathe.png ILLUSTRATION Calligraphy for Lion's Roar Magazine 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https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/31a09c8a-5aeb-44b5-83e3-fe4a97e67844/QP.jpg ILLUSTRATION Valentine's Day 2024 illustration https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/d33940fd-0d44-4802-9cf7-db384a21d8c9/Kisser.png ILLUSTRATION Card game character illustration https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/113614fb-f285-48f9-a2e0-b92d8953c690/Girl.png ILLUSTRATION A Girl illustration https://www.designsesame.net/casestudies daily 0.75 55584719-02-04 https://www.designsesame.net/casestudies/cuestacollege monthly 0.5 2025-07-31 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1575165439903-UYLFN1WJOB70KD8T2H1X/DesignSesame-CuestaCollege-CommunityProgramsBrochures.jpg CASE STUDIES - Cuesta College Rebranding/Campaign The Community Programs at Cuesta College are financially independent of the College, and the challenge was to give them a unique look and feel that isn’t too far removed from the overall Cuesta branding. I use the College’s secondary brand typeface to make the connection with the general “Cuesta-look.” These are distributed to about 31,000 households, mainly in San Luis Obispo County. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1604440350587-UZ15VP463L55Y7IVT0E2/DesignSesame-CuestaCollege-Election-SNS.jpg CASE STUDIES - Cuesta College Rebranding/Campaign An example of a social post. This was for the election day—I tried to make it look calm. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/6724013c-9d56-47eb-8b0d-bcd1bc9c827e/DesignSesame-CuestaCollege-MAG-Posters.jpg CASE STUDIES - Cuesta College Rebranding/Campaign - Make it stand out A few examples of the Art Gallery event posters. The gallery requested that each poster/postcard design be unique to the show, reflecting the featured artist’s work. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1575172555617-JRIYLULOTX3FGOCCKL34/DesignSesame-CuestaCollege-MAG-Brochure.jpg CASE STUDIES - Cuesta College Rebranding/Campaign The Harold J. Miossi Art Gallery at Cuesta College used to have a completely independent look and feel. Still, I tried to incorporate the general “Cuesta-look” to tie the entity with the College visually. This piece received the third-place award from the Community College Public Relations Organization (CCPRO). https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/d5840bbf-e1af-4c3c-91fd-2dd0e635b40d/DesignSesame-CuestaCollege-CPAC-Posters.jpg CASE STUDIES - Cuesta College Rebranding/Campaign - Make it stand out A few examples of the Performing Arts Center event posters. Similar to the Art Gallery, the Performing Arts Center requested that each event have a different look. I gave the bi-annual events an individualized look while incorporating some recurring design elements to maintain the visual cue to the College. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1600798917904-0OJYC4KA4D5VCFJHQA6M/DesignSesame-Cuesta-postcard-1.jpg CASE STUDIES - Cuesta College Rebranding/Campaign Inspired by the Faces of New York book, we began posting black and white portraits of students, faculty, and staff, along with brief bios, on Instagram. Eventually, we decided to continue with this style for Outreach items, such as enrollment postcards and billboards. The goal is to give us a sophisticated look to convey the quality education and support we offer at Cuesta College, as well as to feature the real people on campus. This campaign increased enrollment by 15% in the following semester. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1600797119860-EBJPC86LVDYFMM1IZL7S/DesignSesame-Cuesta-Blbd-1.jpg CASE STUDIES - Cuesta College Rebranding/Campaign This is another billboard in the new look. The simple graphic with large typography stood out from other busy billboards. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1602607088833-B91QW7UL8N4AIY4E0DTM/Cuesta+College+Collateral+Design+by+Litsko+Brennen CASE STUDIES - Cuesta College Rebranding/Campaign These were the initial attempts to give the College collateral a consistent brand look and feel. After seeing this campaign throughout the campus, faculty and staff came on board with the understanding that it was essential to have a cohesive visual. https://www.designsesame.net/casestudies/pulling-threads monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/c4dc6d50-f21e-4530-a756-8fa87c881165/DesignSesame-PullingThreads-A1.png CASE STUDIES - Pulling Threads Branding - Option 1 This was a stylish and trendy logo that would be really cool for merchandises in the future. To balance out the neatness of the logo, I set the supporting imagery to be more candid and imperfect, out-of-focus and faded for nostalgic look and feel. Colors are inspired by beach sunset. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/a7a257e0-cf17-4c90-a174-7931a4f3ebb7/DesignSesame-PullingThreads-A2.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1f735005-b6ab-451a-88d0-7143b5defbf1/DesignSesame-PullingThreads-B1.png CASE STUDIES - Pulling Threads Branding - Option 2 I gave this option playful combinations of vibrant colors and graphic imagery to echo Blakely’s passionate personality and colorful interests in life. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/45ba6843-3461-4e35-bf70-cd34e09b6bb6/DesignSesame-PullingThreads-B2.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1737052d-4797-4f7c-995f-6a4b484335ef/DesignSesame-PullingThreads-C2.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/9460a306-7d2b-4b79-a8e1-14af0f54d035/DesignSesame-PullingThreads-C1.png CASE STUDIES - Pulling Threads Branding - Option 3 This option was my spin on what Blakely wanted to express in the community she was going to build, where she could open up to be vulnerable, to be candid and unravel “life's threads, weaving everyday nonsense.” It wasn’t exactly what she initially asked for in the brief, but I wanted to present it to her as a possibility, and I’m glad she resonated with this direction. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/5905cddf-4045-4874-8dd8-07c085c3a815/DesignSesame-PullingThreads-Guide2.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/4c168698-f95d-40cd-b270-7aff051782ac/DesignSesame-PullingThreads-Lg.jpg CASE STUDIES - Pulling Threads Branding - Final logos and colors I simplified the “tangled ball of yarn,” and gave a lot of colors as requested. I love how the whole branding turned out, and I’ve got another happy client! https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/7fe948c0-b19b-4a80-b732-7f8d9b1735ff/DesignSesame-PullingThreads-Guide3.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/47bd1e33-e2f0-4a97-998b-efeb175322c4/DesignSesame-PullingThreads-Guide4.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/7545e2da-3063-43ce-8f5e-2ab21b4effe2/DesignSesame-PullingThreads-Guide1.png CASE STUDIES - Pulling Threads Branding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.designsesame.net/casestudies/leftmain monthly 0.5 2025-08-01 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/38f38f69-51f1-472c-8161-2043356df2e6/DesignSesame-LeftMainREI-Video-Storybd.jpg CASE STUDIES - Left Main REI Rebranding - Make it stand out I worked with a very talented motion designer, Nick Brown, to create short videos for the client’s website. My role included storyboarding and providing the art direction and graphics for Nick. The final videos can be watched here and here. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/30751a8b-0b49-475b-a7e3-818cfd0789ce/DesignSesame-LeftMain-SNS-Sq.png CASE STUDIES - Left Main REI Rebranding Over the past year, the new brand look has been carried out, and brand recognition has increased. The marketing team achieved a 25% increase in engaged sessions, a 17% rise in active users, and a 16% increase in new users within a single campaign. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/17e5e053-13b7-4947-85b2-53dd15187849/DesignSesame-LeftMainREI-LogoBeforeAfter.png CASE STUDIES - Left Main REI Rebranding [Before on the left, after on the right] My initial assignment was to revamp their social media posts, but I also felt a need to update the branding and establish consistency in visual language throughout their marketing materials. I kept the iconic door with the number 18 as the base, zoomed in on it to make it read better, and elevated it to a modern look and feel. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/98632fba-66fe-4494-897d-c5fd56e5ff59/DesignSesame-LeftMainREI-Clouds.png CASE STUDIES - Left Main REI Rebranding - I created the secondary graphic, which features their iconic “Door” from the logo, and the cloud-like figures consist of the shape of the door, echoing Salesforce's cloud logo. These graphics are designed to be flexible, supporting branding across various applications. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/dc006b7d-0d16-41fc-8b2c-f0a1574629fa/DesignSesame-LeftMainREI-Genius-Icons.png CASE STUDIES - Left Main REI Rebranding - I created the mascot, Left Main Genius, for their Artificial Intelligence features. This character appears in various applications, including web, social, and video. Shown on the left: some samples of sub-brand logos and icons that have been developed. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/f45fb9ba-268a-4e07-bc79-e5f2c3f46a90/DesignSesame-LeftMainREI-Icons-Samples.png CASE STUDIES - Left Main REI Rebranding - Make it stand out I also collaborated with the UX designers to support their UI design. Here are some sample icons I created for the website, sub-brand, and the CRM. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/c791a43c-cc21-47b0-a899-4c2a5f10c7ec/DesignSesame-LeftMainREI-Genius-Samples.png CASE STUDIES - Left Main REI Rebranding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1f0b5d65-1d55-48a9-a577-23067af07f04/DesignSesame-LeftMainREI-StyleGuide.jpg CASE STUDIES - Left Main REI Rebranding I provided the Brand Style Guide to help maintain the brand's look and feel, regardless of who’s working on the marketing materials. https://www.designsesame.net/casestudies/ford monthly 0.5 2025-07-31 https://images.squarespace-cdn.com/content/v1/5da5080a61113f4a0a4ca478/1706914272866-YPUTPF539IIFPHHZ4MYV/Ford_logo_flat.jpg